Ontario has joined three other Canadian governments in funding a smartphone app that gives users points for popular consumer reward programs in exchange for engaging with government-approved messages about wellness.
The province announced Thursday it is spending $1.5 million on the Carrot Rewards smartphone app, which tracks users’ steps and offers quizzes and tips on topics including healthy living, personal finances and the environment.
When users reach their step goal or complete a quiz on home budgeting, for example, they’ll receive points in their account for the reward program of their choice: Aeroplan, Petro-Points, More Rewards, or Cineplex’s Scene.
Full article at: Global News