Apple wants to encourage millions of iPhone owners to register as organ donors through a software update that will add an easy sign-up button to the health information app that comes installed on every smartphone the company makes.
CEO Tim Cook says he hopes the new software, set for limited release this month, will help ease a critical and longstanding donor shortage. He said the problem hit home when his friend and former boss, Apple co-founder Steve Jobs, endured an “excruciating” wait for a liver transplant in 2009.
Now, donation advocates are hoping the new sign-up method will appeal especially to young adults who already use their smartphones for all kinds of online transactions.
“Younger Americans are not registering at the same rate as they have in the past,” said David Fleming, chief executive of Donate Life America, a nonprofit national donation registry that’s working with Apple.
Full article at: Global News